Are you thinking about a job in the public relations field? Do you think you have what it takes?
Here are some key characteristics that are vital in the PR world:
- Be up-to date on current events and trends
- Possess good verbal and written communication skills
- Possess good time management and multi-tasking skills
- Be organized
- Possess good research skills
- Work well with others
- Work well under pressure
Verbal communication, written communication and building relationships are the key aspects of the public relations field. So, possessing communication skills is a MUST in this field. We not only need to build relationships with the public, but also with our clients. It is important to be knowledge with not only the latest trends in the field of PR, but in the world. PR is about connecting and building trust with the public, and in order to do so we need to know who they are and what their likes and dislikes are. Think about it for a second. Whenever you meet someone for the first time you are more likely to become friends with them and trust them if you have something in common. Organization is very important! PR is a hectic field to be in with something always going on, so multi-tasking, time management and organization skills become a life saver!
If this sounds like you public relations might be the right career path for you!